What it is

A contract granting one party the right to use a brand, logo or trademark under specific conditions.

When to use

• marketing campaigns

• franchising or reseller partnerships

• sponsorships

• co-branded promotions

• influencer or ambassador collaborations

Key elements

• IP ownership

• scope (exclusive / non-exclusive)

• territory and duration

• branding rules and approvals

• royalties or free use

• termination and misuse clause

Template – symbolic fee

Czech-English trademark licensing template:
– branding cooperation, advertising, franchising
– editable, with usage rules and protection clauses

Contact via email or form – protect your IP in every appearance.

FINAL THOUGHTS – WHAT NOW?

Trademark license argreement isn’t  just a formality – it’s a legal shield, if drafted properly. And a trap, if not.

Do you want to be sure your contract will hold up even in a crisis? Get in touch and let’s schedule a meeting. I am a specialist on contract law – more information here.